Fast Moving Consumer Goods (FMCG)
Fast Moving Consumer Goods (FMCG) goods are popularly named as consumer packaged goods. Items in this category include all consumables (other than groceries/pulses) people buy at regular intervals. The most common in the list are toilet soaps, detergents, shampoos, toothpaste, shaving products, shoe polish, packaged foodstuff, and household accessories and extends to certain electronic goods. These items are meant for daily of frequent consumption and have a high return. The Indian FMCG sector is the fourth largest sector in the economy with a total market size in excess of US$ 13.1 billion.It has a strong MNC presence and is characterised by a wellestablished distribution network, intense competition between the organised and unorganised segments and low operational cost. Availability of key raw materials, cheaper labour costs and presence across the entire value chain gives India a competitive advantage. The FMCG market is set to treble from US$ 11.6 billion in 2003 to US$ 33.4 billion in 2015. Penetration level as well as per capita consumption in most product categories like jams, toothpaste, skin care, hair wash etc in India is low indicating the untapped market ...
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Sector Update
Dec 06, 2013   (Press Release)
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CII Contact
Greeta Varughese
[Executive Director - IQ]
Confederation of Indian Industry
CII - Institute of Quality
Near Bharat NagaraII Phase
Magadi Main Road
Vishwaneedam P.O.
Phone : 91-80-23289391 / 23286085 / 23580638
Fax :91-80-23289388 / 23580314
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